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Charismatic Communication, Video, Web, F/F in the New Age, January 7, 2022

Your Price: $1,995.00

Brand new 10 week course that fulfills on it’s promise…to make you a charismatic communicator.

Charisma?! (Course Runs from 1/7/22)

Kevin in Oslo, winter 2020

It’s time to bring out your most engaging you…into the most difficult of mediums to win…video, web and face to face in a very rapidly changing world.

Charisma says, “ya’ got me. Now don’t let me go because I’ll stay until…”

I know you’re thinking, “yeah but Kev, I’ve never been that person.”


No one showed you HOW to be that person. Grade A, #1 Fact.

The viewer/audience member/lover of the charismatic person simply doesn’t want the time to end. They want to stay with you in the moment until... Part of my job here is giving you the step by step’s to be certain you will never disappoint in a Zoom or GoTo Meeting, never look like you are #2 in a webinar, never fail to grab your listener on you tube.

You’re about to take a quantum leap to engaging communication. 10 weeks over 3 months of absolutely laser beam advice and consulting.  Focus of this 30+++ hour mostly video course, largely recorded in 2020  is for you to be brilliant in recorded and live video.  It’s also rife with applications (all given) for “the real world.”

Who needs charisma in Lockdown 2021 which will be followed by Lockdown 2022?

Do I really believe that it matters how you come across on Zoom?

OK the latter question is really, “does it really matter if I smell terrible when I go meet them in person?”

Charismatic communication (picking some typical reactions) causes others to feel comfortablegenerates a little spark of emotional electricityreassures the certainty that you are credible and that you don’t resort to ancient methods of engaging new friends, clients and customers. This video helps you understand precisely how to do this in a Zoom webinar context though it will be helpful in face to face communication as well.

Here’s a too short 4:32 clip from a 2.5 hour video webinar I did with Hing Nikolay, who was in Indonesia while I was safely tucked away here in Minnesota. Watch and see if it meets the criteria above. This is NOT part of the course or promotional in nature. It is an EXAMPLE of ONE way you will learn to communicate on video in this course. (Webjam Webinar in this case)

[ed. note]  Throughout this course Kevin is sharing new charismatic communication strategies in business and personal life for video results. In this clip Kevin talks with a live audience on Zoom. Imagine YOU are Kevin sharing this content. This is real life, no green screen, no fancy tech. Not even a web cam! It’s precisely one choice for how you will look from now on, when you are being interviewed on a Zoom call. It could also be a presentation choice of how to speak to a group, team, friends and family. It IS one and in the course I show you the various decisions and then choices you will make in specifically WHAT and HOW to do this and 20 times more.]

This specific clip is a good example of what you can expect from international connections online once you’ve mastered charismatic communication.

Did the clip allow you to see how you feel as far as your comfort and give you a glimpse of what the charismatic communicator does to transfer feelings of credibility, knowledge, certainty and most importantly, keep the listener (in this case our Indonesian group of 200) LISTENING and taking notes?

Now you have a sample of a result of 40 hours of video that are in this “interactive course.” In Air Quotes because you will take notes. Lots of them. You will email questions to Kevin when you have them and Kevin will get back to you typically within 1 day.

In other words, we know this specific moment was highly viewed and generated great questions. People were happy with the experience and loved this moment and the guy in the red and black shirt.

Now, logistics aside for the moment…

Does Kevin Hogan really believe that your body language and nonverbal communication means ANYTHING while you are 6′ from the nearest human….you know the human wearing a cool mask?

Does Kevin really believe that ANYONE can make a living online any more with that Coffee Table Business at home he’s been suggesting you begin since 2004? (Yeah 2004…it was all pretty obvious after 9/11)

What about something as simple as “working from home,” you know TELECOMMUTING. The fact is that NOW we have almost as many people  telecommunicating as we do people with real online businesses.


The training you had in the past is now archaic.

If you telecommute and you don’t know what’s in this course you can probably give your job to the next guy that does.

Everyday life and business in every day life is VERY new out there. People aren’t out and about, rather they are holed up at home. The platform and contexts of communication have adapted to the environment. I’ve driven “rush hour” several times in December. It’s half of what it was. Maybe less. I’m making that up because I don’t know what a non-moving parking lot on the interstate looks like.

Now be honest. Think about the last few video conferences or events you’ve experienced online. How was the PRESENTER? How about the people that the presenter asked to “take the stage?”


People suck on video. Perhaps 3% of people on Zoom/Skype/What’s App/A professional Webinar…. can truly hold curious attention for more than a minute or two. OK, so why do they suck so bad?

1) No one taught them how to COMMUNICATE on video.

2) No one showed them multiple effective and different ways to LOOK on video.

3) No one has trained them to generate fascination on video?

4) No one has trained them to trigger FEELINGS OF APPRECIATION in the viewers.

5) No one has showed you how to gain respect quickly on live or recorded video.

6) No one has pushed you hard enough to become one of the 3% so you actually will have long term predictable success on video (live OR recorded)

7) No one showed you how to be a VIEWER of someone else’s Zoom or similar video. In other words. You suck as an audience member and the manager/trainer/teacher sees you and does NOT like you. They probably don’t hate you, but… they are getting NO VIBE from you.

8) Ah and what about when you venture out with your cool mask on? Got a strategy or 10 to make that work in your favor?

9) How DO you communicate with people when you are masked? The mask is going to be here for YEARS not months. Get ALL of this NOW or you are screwed. Your government is NOT going to “bail you out” after this likely 2K printing in early 2021. That isn’t a prediction, it’s a guarantee.

10) And how do you create those video messages like training videos or webinars that anyone would want to watch past 3 minutes. You’ve seen dozens and yes, they really are terrible. You have idiots who have no content with great technology which is a hot way to give people nothing.

Look, I was on a bucket load of calls with companies this year. There are a lot of leaders that are really trying out there. But there WAS NO INSTRUCTION on how to do business on video (aside from what we’ve put out.)

Did you see how teachers, who teach in front of classes every single day look on video? How they SOUND? How disturbing their strategies for idea implementation are?  I will spare names and places but it’s time to fix it now before you start losing entire classes and kids on a wholesale level.

This is HALF of the world you live in.

It’s all fixable. Education is in shambles. Worse. Business is scraping by because they have no strategy, no back up plan. Everyone has run their life as if it would always be the same. I hate to say it (this is not true) but I shared as early as 2004 to DATE,  HOW to work with absolutely peak productivity from HOME. This is my 17th year.

We figured ALL of this out…then.

My business changed too of course. I don’t get to go play in Poland or London or Romania or wherever for a few years. It’s fine. I can wait as long as it takes. But can YOUR CHILDREN WAIT? Can your TEACHERS WAIT? Can your management team wait? CAN YOU WAIT?

This is no time for ego but logic and rational thinking.

You are ready or you will be in 17 minutes,  to exude charisma in ANY situation. The flexible win. The few people with the largest number of adaptive behavior survive. Those with charisma skyrocket because it is a chaotic time and NOTHING drives people to the CHARISMATIC like CHAOS.

Even with pumpkins…

Charisma is not what you look like but how your viewer sees you.

If people keep their “eyes glued” to your communication’s message, you both win. If not? You both lose. Simple.

Because over half of your communication with others is now online, you have a seriously big challenge. No one has taught you ANYTHING about being seen as brilliant, sparkling, smart as hell, attractive…when you appear on video.

You have to connect and ignite real love, compassion, anger, passion in others or you are useless.

Work for a tech firm and no one listens to you?

Read the above sentence one more time. Your tech skills are going to be archaic in two years. What won’t be obsolete is your ability to cause people to CRAVE YOU.

There are two important elements of communication I’ve been working to build THIS course right for just about 3 years. Questions and stories are the core of charismatic communication.

Questions are how you discover information, opinions and ideas.

But what you never thought of is that questions are REALLY how you train specific beliefs, ideas and attitudes.

If you’ve heard someone tell you that content is king… well… the content that is KING is in the listener, the viewer… in THEIR BRAIN.

That’s why I have put together not just a “list of questions,” but QUESTIONS that change minds, shift perception, alter frames, CREATE criteria.

What did you really believe criteria EXISTED?

You had a lousy trainer. Don’t feel slighted. About 75% of trainers just stink. It’s embarrassing.

People don’t have criteria for virtually anything.

People are walking around in their house in front of their laptop and waiting for someone to tell them what to do.

Don’t believe it?

Ask someone to send you their criteria that existed BEFORE TODAY  for searching for that new job in 2021.

Drop me a note with that and their criteria that existed BEFORE today for getting a new house, investment or automobile.

Send me their criteria that is on your planner that shows me how you build a course to change a person’s life forever.

Never existed. Still doesn’t. People have no clue why they do something, decide or choose. They “just decided to,” because they have no other way to describe that impulse. The same feeling you get around a charismatic person, triggers you to a very positive feeling, even a dream you’ve always had.

Kevin in Italy, late 2018

OH, I can give you the 21 questions RIGHT HERE in text and even this pile of gold nuggets is all but useless without all the other aspects of brilliance in communication. Instead you learn what is in the course so you can train people you are responsible to and for, to use criteria that you need them to use. It’s a skill. It needs to be practiced. You’ve got to get reeeeaaaalllly good at this process or you are going to fall deep into the bottom 97% of communicators.

You are now in The New Age of Communication. Yeah The Age was born in 1950, it grew up and graduated from high school in 2000 and just got it’s bachelors in 2020.

But no one went to school for Charisma in the Age of Communication.  They simply suck on video. You already know that 95% of people are terrible IN PERSON. Video just makes people worse communicators because they haven’t learned and aren’t going to try to become brilliant on video. That gives you the advantage. No one else is even TRYING!

People have no idea how to have a DATE ON VIDEO. I mean a ROMANTIC date that people remember FOREVER. An experience that they will tell others about forever. Because no one else took the time to develop the strategies and techniques to make online dating WORK for them in the Age of Communication. Instead they learned to make a “profile” and send an email.

I invested almost 2 years (2018/2019) dating on video. At first I didn’t like it, then I started to track what was getting responses so I would know the specific factors to see if others were getting the same experience. Learned while I earned? Something like that.

Now I can get that to you. And as the context grows you can bet we’ll grow the options and content in the future for you, but for the moment you are getting what we know with ABSOLUTELY APPLICABLE step by step technique so you come across as not just a “maybe” but a “YES!”

Then what?

How do you get the girl to go out on an IN PERSON date with you in 2021?

No one has shown you how. NO ONE.

I spent a big part of 2018 and 2019 doing precisely this.

Result: I saw more women in (in that one on one sense) 2018 and 2019 than I did the rest of my life combined.

It was fun! It was fascinating! It was occasionally dramatic and I added one stumbling block to make it truly tough on me.

I didn’t see ANYONE over 35 years of age. (Talk about an interesting target market!) You HAVE to be charismatic with young women because they tell me they get bored quickly with men out there in the real world.   If I had to guess, I made dinner for 70 or 80 different people here at the house….and I don’t like to cook. Worse? I’m not any good at it so I rotated between two or three meals.

Wroclaw, Poland late autumn 2019

Look I had no intention of getting married from dating via video. I had given up the committed lifestyle I had yielded my life to. I really just wanted to have fun which meant I had to LEARN TO CREATE GREAT EXPERIENCES for girls who must have wondered why “this guy” was so DIFFERENT from everything (and everyone) she had ever met before.

Both on video and THEN in real life.

I didn’t spend 2018 and 2019 simply finding beautiful women to cook for and have a great time with.

The fact is I gave even more attention to creating mind grabbing webinars and video conferences.


I focused on what MATTERS to the viewer, the experiencer and NO ONE ELSE.

From day 1, I skipped 80% of the technology for reasons that should be obvious but typically aren’t.

Look, this IS all about YOU and YOUR LEARNED SKILL of being seen as so charismatic that CRAVING is all they can feel for you. They want you, want to be with you, want your thoughts, approval, ideas, advice, guidance, leadership, love. They are the girls, sure, but in businesses, “they” are the human resources person trying to catch their business up to snuff so they still have a job in 2022. They are the buyers, the managers, the CEO’s, the interviewers on video casts and on and on and on.

You need to make “it” work in the new world or you RAPIDLY fade into a black hole.

Now SOMEDAY the masks will be gone. My guess is 2023 or 2024, but I can make a case for 2025 or 2026. There is NO CASE for prior to 2022….you need to have people walk past you whether you are wearing a mask or not and that girl has to think, “damn he’s….what is it about him?!”

They don’t have a clue because they haven’t felt it for a long time. Social distancing and those cool masks which probably served an important purpose and probably will going forward this is about how LIFE IS GOING TO BE. Start being FLEXIBLE in your communication. Flexible like you’ve never seen a stretch…

Social distancing before it was a thing…in London, late 2018

Stop thinking about how you THINK things should be. That’s madness. You don’t control how things will be, EXCEPT as they relate to YOU.

So you go out to the gas station to get gas and 20 people look at you.

How many look at you TWICE?


If you talk to someone and think the person is a possible hire or a possible date, do you even have ANY clue as to what you’d say?

Look, the world CHANGED. Any similarity between 2021 and 1999 is purely coincidental.

This all means that stories become part of the communicating with charisma equation.

I get on a lot of these conference calls, even as a viewer. Yep, I recently paid

for a really fascinating international biblical archaeology conference. I’m fascinated by the topic and I love READING these folks who presented on Zoom.


Because those speakers ability to communicate a message that was once communicated in live workshops and brilliant textbooks, the lack of skill in presenting on recorded video and live video means they can’t simply give data point after data point. IT DOES NOT WORK in 2021.

MOST fields and niches in businesses are simply going to die because people suck at communication. It begins with charisma. That means YOU MUST HAVE THAT *WOW* about you.

Sure if you are hot and look great on Tik Tok, well good for you. You got those 100K likes on that video, I’m thrilled for you.

But for the other 999 people out of 1000, this was NOT YOUR main PLATFORM.

So STOP IT and get your head together.

You need people to stop and listen to you, like you watch that one hot girl on Tik Tok pitch her car insurance, jewelry, shoes or landscaping service.

I don’t look like that “influencer” so I have to be an influencer that relies on ME, my ability to give you a LOT that you NEED and WANT and your training from me to USE THAT in every day life all while thinking, “and then I want to take another one of these trainings Kevin Hogan does.

I wrote a book called, Irresistible Attraction. It touched on charisma.

…in 2021 we can’t “touch on” charisma.

In 2021 you must BE CHARISMATIC.

We live it or die.

Not social distancing from those who died over 150 years ago…Catacombs in Paris. January 2020

As no other time in the past, people must see you as unique and comfortable in every video context you are given to work in. Zoom, webinars, video casts. All of it.

People need to see you as THE PERSON who they want to connect with BECAUSE YOU KNOW HOW to have an ONLINE DATE.

They want to TALK to you because THEY FEEL LIKE YOU ARE FASCINATED by them.

Read that again. No one has ever said that to you.

It’s 2021.

I hope you take lots of business courses, marketing courses, dating courses, continuing ed credits, you name it…this year. Heaven knows you’ll have LOTS of spare time to do it IF you don’t learn how to communicate in a way that separates YOU from EVERYONE else.

Like never before, you have to be INCREDIBLE on a 10″ screen, a 5″ screen and with a mask and 6 feet between you and her. If you’re good you last a couple seconds.

I’ve put together the most comprehensive course there is on the planet.  Period.

The course is 10 weeks in duration. It is NOT EASY because it requires YOU to make shifts in how you frame, question, use story, captivate and take advantage of all of the disadvantages we have in 2021.

Story?! You’ve read about how to tell a story. Shoot you must have taken my 10 week online courses like the  Professional Speaker Course, Wealth Accumulation Course or Success Course if you are in business. But how many stories do you have CATALOGUED that you can tell at the trigger words.

Here are a few stories that come to mind from the 177 (personal) stories I’ve logged as effective.

San Diego, Summer 2019

Here’s a super quick example of a list you pop onto  3×5 card and stick it in your pocket in case you get stuck. Everyone of these stories stops people from eating and holds the listener until I’m done.

Next time you see me live, ask me to show you my “List of 10.” It’s in the left hand pocket of my suit and is there if I ever need a 10* story to grab my audience.

Boy Scouts bring food.

Little Girl in Wheel Chair.

First social security wages? Age 12

3 Things a Day.

247 rejections.


Election Prediction.

Gold Shout to Buy

Snowstorm that Triggered Career and Millions


Idiot in the Target Parking Lot

Hollywood Calling

Each of those words or phrases is part of a catalog of nearly 200 best stories based on responses, not how cute I think it is.

More importantly…

You will learn and MASTER,  YOUR 30 most electrifying stories. I’ve never taught more than 6 in a course. Here you have the template, a sample and a directive. You will have YOUR own catalog in weeks!

STORY is why the 25 year old is ecstatic to go out with you. If you can’t tell a story AND WISELY pursue a person’s loves and likes, you can have anything and anyone you want.


Any idiot can ask a question and the dictum of “there are no stupid questions,” is blatantly ridiculous. Most questions are ill considered and often hurtful to yourself and others.

You go on a date and ask a bunch of questions and you don’t ever go on a date again. You ask questions on the SECOND date UNLESS your questions are SPECIFICALLY DESIGNED to place your date at the top of the competition in some way.

Business is different. Here you ask questions on the first meeting. It’s one of the few context differences between business and personal experiences.

And you will have learned how to be charismatic, that very rare person most people will meet a few times and yet will never have dinner with. That is the way charisma works in real life.

I’ll give you the 21 most important questions you will REGULARLY USE IN YOUR LIFE and you will LEARN THEM, because if you don’t people will look at you and see your face as one of the millions of other faces they see every single day.

If you are making your million in 2021, well hey, carry on.

Here’s the truth.

Some of the biggest businesses on the planet were SMUG. They thought their cool AMC theater with “omnimax” mattered. They thought their restaurant was  a force that couldn’t be shut down by God himself.

Shopping malls that were once packed with shoppers were empty this year.

EVERYTHING has changed.

Videocast prep in Deb Cole’s place in L.A., Summer 2019

And meanwhile if you are going to believe that Facebook, Google and Amazon are immune to CHANGE, just save this little note and look at it at the end of 2021.

Oh they are good at communicating. But they neglected two really important pieces of LONG term success. I’ll explain that in the course too so you don’t fall prey to arrogance.

This is the beta version of the course. I’ve taken material I’ve been recording for three years and assembling it as I record THE new cutting edge for you.

10 weeks  AND you have access to me by email ever day. NOT some lackey who got hired to talk to you as if they knew what they were talking about.

No, you can drop me a note and ask a question, including APPLICATIONS of ANYTHING that might not be absolutely evident.

Shopping Mall in Wroclaw, Poland; Autumn 2019

I’m on the floor of the most elite shopping mall in Poland. That’ the picture above.

Now stop.

“How can Kev possibly feel OK down there where the 2 year old are?!?!?!”

Now you get it!

The short story on “how do you price a freaking 40 hour course that is ALL about the viewer” is that it’s not easy. (Yes, people already sucked on video and in all the stuff we’ve run through today. But then…. You have a worldwide pandemic. The course was mentioned 8 months ago as selling for $10,000. Problem is that was PRE-COVID. I had to put the world on pause. Then change the context which largely meant restructuring 65% of the course. Fine. Now how do you help people. It’s now switched from the biggest course since The Wealth Accumulation Course to something EVERYONE needs. SOooooo “make it up on volume.” That’s LOVELY in a hamburger world but I work with EVERY person in the course. So I’ll be a little tired by the end of April. I’ll live.

In Summer 2021 Charismatic Communication will be discounted to 1995.00 and I’ll be thrilled.

My wife suggested this. I believe….a guy should listen to his wife of not very long. So for THIS rendition of the beta version of the course, we do it.

There is a catch. It’s Beta and I don’t “ask” for your feedback, I actually have about 28 (ok I have 28) data points I need from you, which specifically revolve around YOUR CONTEXT.  Time investment? 2 hours at the end of the course. Promise me you’ll do this. I’m NOT asking for your opinions or reviews. I don’t care whether you like the course and frankly your review means nothing. Do you REALLY care what other people’s opinion is of your work in general?  What your interactive experience IS with the people you communicate with and in WHICH CONTEXTS is IMMEDIATELY valuable when I make changes to the course in May.

It’s as simple as that.

Register today. And yes, we do reserve the right to reject any application from anyone for any reason. And as you know we do.

It’s new, it’s fresh, it’s here.

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